Page 1 Presence - Love Local Aberdeenshire

SCOTLAND LOVES LOCAL - ABERDEENSHIRE

Page 1 Presence - Getting Noticed and Getting Business!

Webinar Programme

The “Page 1 Presence” webinar provides an introduction to search engine ranking and covers the topic in a straight forward, non technical way. It will cover the background to search engine ranking and explore the importance of being found online to maximise the marketing opportunities.

The webinar will be delivered via Zoom and will consist of a mixture of direct delivery and discussion.

This webinar is aimed at businesses, business owners and/or business association representatives who have a basic awareness of search engine rankings but would want to understand it in some more detail.

The webinar will run for two hours but will be scheduled on 3 separate occasions to permit a degree of flexibility for attendees. The session will be repeated on at least 3 occasions, at different times in the day [morning, afternoon & evening], to facilitate attendance at your convenience and to permit different team members from smaller businesses to attend.

Webinar topic

This introductory session will cover how to be found online. This session will cover optimisation of your online presence and will focus on Google My Business and search engine ranking.
It will introduce businesses to search engine rankings. What it is; how you achieve it; the benefits to be derived from multiple page 1 rankings; and some questions to pose to prospective web designers to ensure that search engine ranking is being fully considered.

Webinar schedule

Full details of the training schedule will be issued once it’s finalised. The initial training programme has been completed but it is envisaged that a further programme will be scheduled in February 2022.

If you would like advanced notice on the likely dates; would like to register your interest; or have any other questions please feel free to get in touch using the form below.

This project, managed by Aberdeenshire Council, has been funded as part of the ‘Scotland Loves Local Fund’ to support Aberdeenshire town centres. The Fund aims to empower communities by enabling local delivery of projects and giving them support and guidance to help them achieve aims important to them. The fund encourages communities to ‘love local’, recognise the importance of their local areas, and actively engage in and develop them.